Companies collect data just as squirrels collect nuts. Unfortunately, most data will often be stored somewhere and is just as quickly left forgotten and unregulated. Yet, unlike buried nuts, trees do not grow out of old data. With just a little data enrichment, you can ensure your old data sets can blossom and can use…
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This might sound familiar to you: You’re having a really nice conversation with a prospective customer, you like each other right away and your product clearly solves his or her pain. But then comes the sentence: “Well, I think the solution is great! However, I must first talk to the Head of Sales. He manages…
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Admit it, you’ve thought about buying address lists to boost your B2B sales, right? No problem—the same probably goes for most companies in the B2B sector. But do you know what the advantages are to buying addresses and what you should look out for when buying B2B address lists? Where we use B2B addresses is quite diverse,…
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