{"id":276,"date":"2022-05-13T09:32:45","date_gmt":"2022-05-13T09:32:45","guid":{"rendered":"https:\/\/coworkingspacesforruralamerica.org\/?p=276"},"modified":"2024-03-15T16:17:15","modified_gmt":"2024-03-15T16:17:15","slug":"buyer-personas-in-b2b-all-you-need-to-know-free-template","status":"publish","type":"post","link":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/2022\/05\/13\/buyer-personas-in-b2b-all-you-need-to-know-free-template\/","title":{"rendered":"Buyer Personas in B2B: All You Need to Know (+Free Template)"},"content":{"rendered":"<p><img width=\"1390\" height=\"680\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"attachment-full size-full wp-post-image lazyload\" alt=\"\" style=\"max-width: 100%;height: auto;margin-bottom: 10px\" loading=\"lazy\" data-src=\"https:\/\/coworkingspacesforruralamerica.org\/wp-content\/uploads\/2022\/05\/buyerpersona.png\"><\/p>\n<p>    Creating a robust and detailed buyer persona for your B2B business is a critical activity you must undertake if you haven&#8217;t already. Selling in a B2B setting is tricky since the target company\u2019s decision-makers, meaning your potential customers, are weighing your product or service against your competitors on their own terms. Yes, your product might [&#8230;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creating a robust and detailed buyer persona for your B2B business is a critical activity you must undertake if you haven&#8217;t already. Selling in a B2B setting is tricky since the target company\u2019s decision-makers, meaning your potential customers, are weighing your product or service against your competitors on their own terms. Yes, your product might&#8230;<\/p>\n","protected":false},"author":1,"featured_media":278,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"_links":{"self":[{"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/posts\/276"}],"collection":[{"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/comments?post=276"}],"version-history":[{"count":2,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/posts\/276\/revisions"}],"predecessor-version":[{"id":279,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/posts\/276\/revisions\/279"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/media\/278"}],"wp:attachment":[{"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/media?parent=276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/categories?post=276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coworkingspacesforruralamerica.org\/index.php\/wp-json\/wp\/v2\/tags?post=276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}